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Paid Search (SEM) Manager

Primary Location: United States - Remote

Location Details:

At GoDaddy the future of work looks different for each team. Some teams work in the office full-time, others have a hybrid arrangement (they work remotely some days and in the office some days) and some work entirely remotely.

This is a remote position, so you’ll be working remotely from your home. You may occasionally visit a GoDaddy office to meet with your team for events or offsites.

This position is not eligible to be performed in Alaska, Mississippi, North Dakota, or the Virgin Islands.

Join our team...

GoDaddy is looking to hire a Paid Search Manager to join our in-house SEM Team in an end-to-end strategic and operational management role. You'll be a part of our global paid search team helping to lead search campaigns with a goal of generating traffic, acquiring new customers, growing revenue, and driving continued engagement from our current customer base within budget parameters. Our culture is relaxed and friendly, but always professional. As such, you will be encouraged to keep pace with search engine and PPC industry trends and developments. The ideal candidate would be a strong communicator and problem-solver, comfortable analyzing and communicating data, and be customer-focused.

What you'll get to do...

  • Work with GoDaddy teams to develop and complete go to market paid search plans with a strong focus on brand awareness
  • Use analytical tools and data-driven methodologies to evaluate the performance of our SEM program and develop/implement strategic recommendations
  • Lead aspects of campaigns including keyword expansion, segmentation, copywriting, bid strategies, and development
  • Measure the impact of campaigns, identify trends and insights, and optimize campaign performance based on these findings
  • Recommend strategies based on the current market status and competition
  • Develop & complete A/B test experiments from hypothesis development to experiment design and execution that evolve our bidding, copy, and landing page strategies
  • Collaborate with our internal Data Science team to drive insightful optimization and machine-learning bidding strategies
  • Support automation adoption within our accounts and provide feedback for further innovation

Your experience should include...

  • 3+ years of experience working in a Paid Media role, with excellent knowledge and validated results in Paid Search
  • Experience working on sophisticated, high-budget Paid Search accounts
  • Advanced Excel and Data Visualization Skills
  • Experience in analyzing, reporting & presenting campaign results
  • Knowledge of Search Engine Organic Optimization strategies a plus
  • Some JavaScript or python coding knowledge, preferably using Google Ads Scripts
  • Experience working with SEM management and analysis tools such as Adthena, Tableau, and Google Analytics
  • Experience with Project Management tools such as Jira and Workfront

We've got your back... Enjoy our many benefits (My Wallet), which may vary depending on role and tenure, including paid time off, 401k, bonus eligibility, equity grants and parental leave. Join one of our employee resource groups (Culture). Once approved, continue to have a side hustle if you have one (we love entrepreneurs, remember?). Most importantly, come as you are and make your own way.

About us... GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company, visit About Us (

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.

Job ID R016671

GoDaddy's compensation is local to where you are and may vary based on an individual's qualifications at the time of the offer. The anticipated annual base salary ranges for select locations are listed below:

  • Seattle, New York City - $80000.00 to $100000.00
  • Colorado, Washington State - $68000.00 to $85000.00

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