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Senior Marketing Manager - Websites (U.S.)

Kirkland, Washington  |  San Francisco, California  |  Scottsdale, Arizona

GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. With 20 million customers worldwide, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company visit www.GoDaddy.com.

Location: Scottsdale AZ, Kirkland WA, Santa Clara CA

 

What you'll get to do... 

We are looking for a Senior Marketing Manager to support the marketing strategy for the Websites customer segment. In this role, you will assist with building marketing plans (audience, budget, metrics, channels) that drive demand for GoDaddy Websites + Marketing and Managed WordPress offerings. The position is strategic, but also executional as necessary. The successful candidate possesses sharp business and ecosystem acumen, is results oriented and works collaboratively in a fast-paced environment. You are data-driven and a curious learner to glean insights and tell a story based on data. You thrive in an ever-changing, dynamic environment and lead cross-functional teams in a highly matrixed organization.

  • Assist with the creation and execution of marketing strategy, deliver on OKRs, and supervise investments to deliver strong business results
  • Lead a portfolio of marketing programs including landing pages, social, OLV, paid search, mobile, affiliate, database, and email marketing, to drive product engagement and reach results-oriented revenue targets
  • Understand marketing channels and eco-system, the marketing funnel and optimize to deliver growth
  • Apply qualitative and quantitative research methods along with meticulous A/B testing to arrive at a strong hypothesis that will advance the business.
  • Join forces across teams to ensure accurate campaign attribution and optimize marketing mix for key segments.
  • Leads forecasting and planning efforts in order to deliver against business strategies
  • Proactively identify research needs to understand customers more intimately in order to deliver business results. Optimally segment customers to drive marketing strategy. Ensure broad marketing strategies and tactics incorporate customer, community, and market insights.

Your experience should include...

  • 10+ years of marketing experience across tech-enabled consumer products, consulting, CPG, or multi-sided global marketplaces. MBA preferred but not required.
  • Successfully built and shaped the planning and implementation of multiple, sophisticated marketing programs, e.g., experimentation, ROI monitoring, incrementally testing
  • Deep analytics background and a high degree of proficiency with thorough data tools. Ability to make decisions using data within an imperfect or environments with incomplete information.
  • Strong ability to develop creative briefs to advise on creative execution of marketing strategies. Review, provide feedback and direction as well as approvals in the creative development process.
  • Strong leadership presence and ability to lead directly and through influence to drive execution of strategy in a global organization with competing priorities
  • Knowledge of paid and funnel tracking platforms (e.g. Facebook Ad Manager, Google AdWords, Google Analytics 360, etc.)

 

We've got your back...

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at myrecruiter@godaddy.com.

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

 

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at myrecruiter@godaddy.com.

 

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.

Job ID R010549

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