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Manager, Brand Media

Kirkland, Washington

GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. With 20 million customers worldwide, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company visit www.GoDaddy.com.

Join our team..

Go Daddy is looking for a Media Brand Manager who has planned and bought media across a variety of mediums (TV, OTT, Audio), focused on Someone who has an entrepreneurial spirit, and is passionate about all things related to building a brand. We are looking for you to help us build and buy media plans and help build the team that will take our Go Daddy Brand to the next level.

The ideal candidate is an energetic and creative problem solver, while also being data driven. This person will have a passion for media, who is a self-motivated, great teammate – and ultimately knows how to successfully bridge creative content with smart paid media execution in TV, OTT and Audio.   

Location: This role can be located in our Hiawatha, IA, Scottsdale, AZ or Kirkland, WA office. We are also open to remote locations in the US.

What you'll get to do...

  • Plan and Buy strategic across TV, OTT and Audio channels to build Reach and increase Brand Awareness
  • Heavy experience in Brand Lift Testing
  • Utilize research and planning tools to help generate and recommend the optimal channel placement, mix and budget
  • Day-to-day management of the media plans, including optimizing and budget tracking
  • Work closely with Brand, PR, Social and other teams to implement the right message, at the right time, to the right audience
  • Provide high level campaign roadmap to internal teams in order to collaborate across all channels
  • Work with analytics teams to develop performance reports on a regular cadence, and generate insights and recommendations for improvement based on data-based results
  • Develop and present internal reports and recommendations based on campaign results
  • Run A/B Testing
  • Develop Experimentation Strategies
  • Keep up with the latest trends in media, and identify new vendors and tactics
  • Handle workflow and process procedures and ensure they are followed for successful campaign launches
  • Ensure that deadlines are met, including handling expectations internally
  • Review contracts and initiate NDAs
  • Research media trends and statistics. Compile competitive reports, analyses and report on media trends and statistics for media plans and presentations
  • Analyze 1st and 3rd party data to gauge overall campaign effectiveness and recommended in-market adjustments
  • Maintain ongoing communication with the channel leads to coordinate and report on campaign optimization actions and resulting performance to the marketing leadership

Your experience should include...

  • B.A in Related Field plus Minimum 5-yrs experience
  • Plan and Buy strategic across TV, OTT and Audio channels to build Reach and increase Brand Awareness
  • Heavy experience in Brand Lift Testing
  • Utilize research and planning tools to help generate and recommend the optimal channel placement, mix and budget
  • Day-to-day management of the media plans, including optimizing and budget tracking
  • Work closely with Brand, PR, Social and other teams to implement the right message, at the right time, to the right audience
  • Provide high level campaign roadmap to internal teams in order to collaborate across all channels
  • Work with analytics teams to develop performance reports on a regular cadence, and generate insights and recommendations for improvement based on data-based results
  • Develop and present internal reports and recommendations based on campaign results
  • Run A/B Testing
  • Develop Experimentation Strategies
  • Keep up with the latest trends in media, and identify new vendors and tactics
  • Handle workflow and process procedures and ensure they are followed for successful campaign launches
  • Ensure that deadlines are met, including handling expectations internally
  • Review contracts and initiate NDAs
  • Experience in brand sponsorships/integrations
  • Research media trends and statistics. Compile competitive reports, analyses and report on media trends and statistics for media plans and presentations
  • Analyze 1st and 3rd party data to gauge overall campaign effectiveness and recommended in-market adjustments
  • Maintain ongoing communication with the channel leads to coordinate and report on campaign optimization actions and resulting performance to the marketing leadership

We've got your back...

Enjoy our many benefits (My Wallet), including paid time off, 401k, equity grants and parental leave. Join one of our employee resource groups (Culture). Continue to have a side hustle, if you have one (we love entrepreneurs, remember?). Most importantly, come as you are and make your own way.

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

 

If you need help completing an application for a position with GoDaddy, please contact our Recruiting Team at myrecruiter@godaddy.com.

 

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.

 

 

 

 

 

 

 

 

Job ID R010494

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